L'histoire de la marque

THE BEGINNING OF THE ADVENTURE

TRAVEL INSPIRATION, FOR A FRENCH BRAND, 100% INTERNATIONAL SPIRIT

Marine S., founder of the brand, Parisian, in her thirties, always passionate about swimwear, worked for 7 years in events before embarking on the FRESH & SALT adventure.

During stays in Australia, Brazil, the United States or Mexico, Marine S. notes the richness and quality of the swimsuit offer on these international markets compared to France.

Back from her travels, she systematically tries to order online swimsuits spotted abroad. Problem: the rare times that brands offer delivery in France, the shipping costs applied are extremely high! After knowing these brands, the French offer seemed bland, with products with very similar designs, wise cuts, and colors seen and revised each year.

The concept emerges and what if we too had the right to differentiating swimsuits, "Californian spirit", and hot prints but at affordable prices? Marine S. is determined to shake up the French market.

LA GAMME ORIGINALS

Be unique, Be Fresh. Inspirée de la Californie, la gamme Originals est l’ADN de la marque alliant le chic à la française et le savoir du beachwear à l’international. Des maillots de bain sexy, un brin sporty, avec des coupes retro et flatteuses, qui vous feront craquer pour un look cool et travaillé.

Chez Fresh&Salt, nous créons des modèles audacieux en Edition Limitée afin de permettre aux femmes de révéler leur jolie personnalité et leur unicité.

Se démarquer, est l’essence même de nos collections. Se démarquer à travers le choix de matières texturées, d’imprimés colorés exclusifs, de coupes revisitées et twistées pour apporter le petit plus qui fera toute l’originalité de nos pièces.  

LA GAMME EXCLUSIVE

La gamme Exclusive propose des maillots de bain chics et glamours mettant à l’honneur notre French touch. Des pièces aux coupes asymétriques et graphiques irréprochables crées pour sublimer LA femme qui s’assume. Résolument féminins, accessoirisés, sophistiqués et dans l’air du temps, les maillots de bain de la gamme se démarquent de part l’utilisation de matières de haute qualité jacquards et irisées. 

Une touche sexy pour vos looks du soir ou chic pour vos looks du jour à vous de choisir, les modèles de la gamme Exclsuive ont été crées pour vous accompagner de l’aube au crépuscule.

Notre histoire Fresh and Salt

A STORY OF FRIENDSHIP

FRESH & SALT is a concept but also a great story of friendship.

Out of the question for Marine S. to found her brand on her own, she talks about the project to two of her best friends, who are enthusiastic about the concept and join the adventure!

Juliette L., co-founder,

Marine S and Juliette L. met 7 years ago during an internship in events.
A growing friendship , common passions. A few months after Marine S
presented the project to her, Juliette was won over and joined the team! Queen of the organization, Juliette works daily to make Fresh & Salt your favorite swimwear brand.

Marine H., co-founder,

A friendship that begins now over 10 years ago. Marine S. and Marine H. meet during their graduate studies, and it’s love at first sight. Apart from their first names, they share a passion for fashion. Marine H. works as a commercial
for another company and is also involved in Fresh and Salt, to lend a hand in communication and to grow the brand!

FRESH & SALT, A FRENCH SWIMWEAR BRAND  WITH AN INTERNATIONAL SPIRIT, JUST FOR YOU.

FRESH & SALT IS A FRENCH WOMEN'S SWIMWEAR SPECIALIST THAT OFFERS YOU A UNIQUE AND DIFFERENTIAL STYLE.


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